About Us | SessionCam

About SessionCam

Our History

We created SessionCam in 2009 with the simple aim of building the world’s best session replay solution.

From the start, SessionCam was developed as a cloud-based Software-as-a-Service (SaaS) solution to ensure that it would be easy for clients to implement as there is no hardware or software to install.

The first version of our product focused on recording customer interaction on a website and then replaying that interaction. Over the years, we have enhanced and developed this session replay capability to include full support for Angular JS and Ajax-enabled websites, mobile devices and responsive websites. We have also built new functionality for heatmaps, conversion funnels, form analytics, alerts and an API.

In 2016, we were the first vendor in our marketplace to introduce machine learning algorithms to automatically measure customer struggle within the customer journey data we record and use this as a means of prioritizing which sessions you should watch. In 2017, we enhanced the layer of intelligence we offer around our core optimization tools by introducing new capabilities for automatically mapping customer journeys, reporting errors encountered by users and quantifying the revenue associated with each of these errors.

At the start of 2018, we introduced an “opportunities” engine that automatically identifies anomalies in your website traffic that need your attention; prioritized by the revenue associated with each of these issues.

We remain committed to investing in our product and we have an exciting road map for 2018 and beyond.

SessionCam Today

In terms of our marketplace, SessionCam is now one of the oldest and most mature solutions available which means we are one of the world’s most experienced vendors. We have been accredited for ISO 27001 for our information security management framework.

We work with enterprise clients in the UK, Europe and North America including market leading brands such as Abercrombie and Fitch, AT&T, Argos, Experian, Nestle, SuperDry and Quicken.

Our clients use SessionCam to quickly and easily identify and solve their website conversion problems by being able to accurately visualize customer behavior. SessionCam delivers success by generating a fast and recurring return on investment (RoI) by improving website usability, increasing conversion rates and reducing customer abandonment.

We provide full support for the implementation and day-to-day operation of SessionCam through our Customer Success team. We assign an individual Account Manager to each enterprise customer and have an established process for ensuring each relationship is managed and grown. A key part of this process is based around a Quarterly Business Review which provides a health check of your use of SessionCam and ensures all activity necessary for you to get full value is in hand.

We manage a lively community of users and provide regular webinars to share details of new releases and best practice use cases. We run an annual user conference in the UK and US and share our product road map at regular intervals throughout the year.


We believe we are experts in our field and we are regularly invited to present at industry events and attend hackathons. We author blogs on topics related to analytics, usability and conversion optimisation and share our research data.

We have our own on-house consultancy team providing expert UX/CRO consultancy and advice to clients that choose to supplement their own in-house resources.

Our Company

The SessionCam team (April 2018)

The SessionCam Team

SessionCam Ltd is a privately held company with over 80 staff organised across the following functions:

  • Sales & Marketing
  • Customer Success
  • Engineering
  • Finance & Operations.

We are based in Norwich; the eastern hub of the UK’s Tech City corridor – Europe’s fastest-growing tech cluster.

SessionCam Ltd was created in 2015 when we decided to split SessionCam out into its own separate company so that it could focus exclusively on its own development and growth. Previously, SessionCam was based within ServiceTick Ltd; this was the original company created by the founders of SessionCam and is an enterprise customer feedback solution.



Our Management Team

  • Kevin Goodings

    Chief Executive Officer

  • Paul Yallop

    Chief Revenue Officer

  • Richard Churchill

    Chief Product Officer

  • Steve Genders

    Director of Finance and Operations

  • Huw Edwards

    Director of Customer Success

Call us

Monday to Friday, 8am – 10pm GMT